Charlcorp is a British holding company established in 2017. We were tasked to design a smart, professional, minimal & "generic" logo that could be used across multiple platforms & not stand out when shown alongside their business'.
The logo is presented in black white or another greyscale colour & presented on a contrasting background. The signature of the logo is the cut line which represents a break in the Charl & Corp parts of the name, plus acts as a natural divider when placed alongside an associated company logo.
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One-line logo.
a secondary "one-line" logo was created for use on documentation & areas where the "double stack" did not work. The logo was also accompanied with a sub line of "Design, Media & Technology" highlighting the company's focus areas.
Further Collaboration.
In 2021, after being integrated into the Dunn Group, we re-designed the Charlcorp logo.